Zur Alon, a well established and innovative jewelry designer lives and works in Tel Aviv. From the outset his creativity and freshness in design appealed to women who appreciate the beauty of simplicity and elegance. His designs have attracted many loyal customers local and from abroad.

Zur’s designs are inspired from his appreciation for the intricate details in nature together with his passion for travel, from the colorful temples of the Far East to the elaborate European museums, and create a style that is as original as it is beautiful.